HNB General Insurance Limited (HNBGI) reaffirmed the capability and drive of its island-wide sales distribution network, securing five prestigious accolades at the SLIM National Sales Awards 2026. Organized by the Sri Lanka Institute of Marketing (SLIM), the awards serve as the premier national platform honoring exceptional sales talent, strategy, and performance across industries.
In the 2026 edition, HNBGI’s high-performing professionals secured honors under the Insurance - General category across frontline, supervisory, and managerial tiers. Ms. Isuri Sasindri Suriyaarachchi achieved the Silver Award in the Front Liners (FL) category, while Mr. D. A. N. G. Rathnawardana earned a Silver Award in the Sales Supervisor category. Demonstrating the company's depth of supervisory and operational talent, Mr. Piyumal Manchanayake picked up a Bronze Award for Sales Supervisor, alongside Merit Awards presented to Mr. Dushantha Yatiwella (Sales Executive) and Mr. Ingalahewage Don Roshan Lasantha (Territory Manager).
This national recognition reflects a broader corporate ecosystem designed to nurture, empower, and reward sales leadership at every level. HNBGI’s sales strategy is underpinned by a multi-channel distribution model - spanning Agency, Corporate, Takaful, Broker, Direct that has consistently earned industry accolades. Supported by 57 branches and 4 business development offices nationwide and HNBGI’s sales teams are backed by continuous technology integration, standardized KPIs, and rapid feedback mechanisms.
Crucially, HNBGI fosters a culture where high performance is systematically celebrated. Flagship internal platforms such as the annual Sales Convention and the Celebrating Excellence awards night, featuring elite recognitions like the 'Platinum Club' ensure that frontline achievers and sales leaders receive structured career development, recognition, and long-term growth opportunities.
Commenting on the national recognition, Mr. Sithumina Jayasundara, Executive Director/CEO of HNB General Insurance, stated, “Our steady sales growth and rising market presence are a direct testament to the dedication and high performance of our sales force. While we prioritize recognizing and celebrating their hard work internally, seeing our people honored on a national stage by SLIM is immensely rewarding. At HNBGI, we remain deeply committed to investing in our sales force, providing them with the strategic tools, digital capabilities, and leadership support needed to excel and deliver exceptional value to our customers.”
Highlighting the distribution strength behind the wins, Mr. Sampath Wickramarachchi, Executive Vice President / Chief Business Officer of HNB General Insurance, added, “Winning across diverse operational tiers, from frontline officers to territory managers, highlights the depth of expertise within our multi-channel network. Our focus remains on operational agility and enhancing growth. These achievements also reflect our employer’s commitment to employee career development, improved productivity, and maintaining high standards across our sales distribution structure. Furthermore, these awards validate our continuous efforts to uphold high-performance standards across the general insurance industry.”
The SLIM National Sales Awards evaluate nominees through a rigorous selection process that assesses strategic planning, financial acumen, customer relationship management, and sales execution. These latest accolades further solidify HNBGI’s market standing as it progresses toward its long-term strategic objectives.
Picture Caption: HNBGI award winners with HNBGI senior officials at the SLIM National Sales Awards 2026.
