Total of 15 policyholder families win holidays in Türkiye & Malaysia, 250 families chosen for day visit to Pearl Bay

The gloom of the spiraling cost of living has been dispelled at least momentarily for a group of Ceylinco Life policyholders who have begun 2024 on a winning note, thanks to the life insurance leader’s ‘Family Savari’ mega promotion.

Five policyholder families have just won an all-expenses-paid holiday to Türkiye, another five families a holiday in Malaysia and 150 families have been selected for a day’s outing at the Pearl Bay theme park in Bandaragama at the grand draw of the 17^th edition of the promotion.

The policyholder families chosen at the Family Savari 17 grand draw will be joined on the overseas holidays and the local excursion by more winners selected in November 2023 at a mid-promotion draw, at which five families won a holiday to Malaysia and 100 families were chosen for a visit to Pearl Bay.

The five lucky Ceylinco Life policyholder families that won the grand prize of a holiday in Türkiye are from Colombo, Horana, Kadawatha, Nuwara Eliya and Nelliady, the Company said.

Family Savari 17 marks the return of overseas holidays for the family as the main loyalty reward under this annual extravaganza, the largest customer loyalty promotion of its kind in the local life insurance sector.

The Family Savari promotion will reward a total of 265 policyholders and their family members, numbering 1,060 people in all this year, for their loyalty to Ceylinco Life. The mega promotion has to date rewarded more than 35,000 people in this manner.

To be eligible to win overseas holidays or the local excursion at the Family Savari draws, Ceylinco Life policyholders were required to continue their existing policies with the Company or maintain a minimum account balance in their retirement plans during the promotion period, 1^st September to 31^st December 2023. Additional winning chances were given to customers who paid their premiums directly to the company and further chances were assigned corresponding to the time they had been Ceylinco Life customers.

Grand-prize winning families at previous Family Savari promotions have visited Australia, Italy, England, Germany, Switzerland, Japan, and France, while other winners have toured China, Dubai, and Singapore.

The Family Savari promotion is supported by its celebrity brand ambassadors, the popular actor Roshan Ranawana and his wife Kushlani.

Adjudged Sri Lanka’s Brand of the Year for the second successive year in 2023, Ceylinco Life has been named the ‘Best Life Insurer in Sri Lanka’ by World Finance for 10 years, and was conferred the title of ‘Peoples Life Insurance Service Provider of the Year’ at the 2023 SLIM Kantar Peoples Awards for the 17^th consecutive year. The Company was also named one of the 10 Most Admired Companies in Sri Lanka in 2023 by the International Chamber of Commerce Sri Lanka (ICCSL) in collaboration with the American Institute of Certified Public Accountants (AICPA) and the Chartered Institute of Management Accountants (CIMA), was ranked the ‘Most Valuable Insurance Brand in Sri Lanka’ across both life and general insurance categories in 2023 by Brand Finance, and certified a ‘Great Workplace’ in Sri Lanka for the third consecutive year in 2022.

Ceylinco Life has been the country’s leading life insurer for more than half of the 35 years it has been in existence and provides innovative life insurance solutions which offer protection while de-risking the goals and ambitions of the Company’s one million policyholders.

 Photo caption: Ceylinco Life Directors, a senior representative of the Revenue Department of the Western Provincial Council and the Family Savari Brand Ambassadors at the grand draw of Family Savari 17.