The Sri Lanka Institute of Marketing (SLIM) is delighted to announce the launch of SLIM DIGIS 2.4, the premier platform dedicated to honouring and celebrating outstanding digital marketing achievements in Sri Lanka. Established to recognise innovation, creativity, and effectiveness in digital marketing campaigns, SLIM DIGIS will continue to support the growth and development of the digital marketing industry in 2024. This year marks the 4^th edition of SLIM DIGIS, highlighting its enduring impact on the marketing landscape of Sri Lanka, with the awards will being held under theme of ‘Celebrate Digital Mastery’. Accordingly, entries for the SLIM DIGIS 2.4 opened on the 12^th of July 2024. The deadline for entries is 22^nd August 2024, with the extended deadline being 26^th August 2024. Download the entry kit and make your submission by visiting: https://slim.lk/slim-digis/.

SLIM, the apex body for the marketing fraternity in Sri Lanka, is committed to fostering marketing excellence and promoting the highest professional standards in the industry. Over the years, SLIM DIGIS has solidified its position as the country’s leading awards programme for digital marketing. Agencies and clients are encouraged to apply for the SLIM DIGIS, as it not only provides national recognition but also serves as a stepping stone for international award ceremonies, allowing Sri Lanka to showcase its digital marketing talents to the world.

Commenting on the launch of SLIM DIGIS 2.4, Gayan Perera, President of SLIM said, “In today’s context, digital marketing isn’t just about connecting and engaging with existing and prospective customers through digital platforms; it’s about embracing the evolution of communication and commerce in a digitised world. In the last five years, SLIM DIGIS has been able to establish its position amongst the marketing fraternity as the apex platform to evaluate the effectiveness of digital marketing strategies and activities in the country. We anticipate this year’s edition of DIGIS will witness a nail-biting competition among the top brands in the country from all sectors, demonstrating their prowess in the digital space.”

Dr Dilhan Sampath Jayatilleke, Vice President of SLIM Events & Sustainability, echoed this sentiment saying, “Digital is an area where we see a lot of creativity and many individuals are developing a likeness towards that which has assisted in creating a steady ecosystem around digital creativity and marketing in Sri Lanka. SLIM takes pride in recognising the great work of our stakeholders in this avenue for yet another year.”

The Project Chairperson of SLIM DIGIS 2.4, Mrs. Kaushala Amarasekara expressed her enthusiasm adding, “We are thrilled to announce the launch of SLIM DIGIS 2.4, where we ‘Celebrate Digital Mastery’ in Sri Lanka. We are excited to open entries and invite the digital community to showcase their exceptional work and apply for our awards ceremony. This event recognises excellence, fosters innovation, and provides a platform for talents to shine, propelling Sri Lanka forward in the global digital landscape. It provides a platform for digital peers to be acknowledged and awarded, highlighting the talent within our vibrant industry. Join us in celebrating and advancing digital excellence.”

Mr. Umair Wolid, Head of Jury said, “It is with pride that I, as the Head of Jury, would like to mention that the SLIM DIGIS awards are not just a celebration; they are a recognition of the talent and innovation that drives our nation's digital landscape forward. These awards are more than trophies – they are a symbol of achievement, a validation of digital marketing excellence, and a motivator for continued growth. As Sri Lanka’s recognition platform for digital marketing, the SLIM DIGIS awards play a role in fostering a culture of excellence within the industry. The future of Sri Lanka’s digital marketing landscape is promising, and these awards are instrumental in propelling it forward. I invite Sri Lanka’s digital marketing minds to participate in this year’s SLIM DIGIS gala.”

SLIM DIGIS 2.4 invites entries from all sectors, encouraging professionals and organisations to showcase their digital mastery and compete for the esteemed recognition that comes with these prestigious awards. Do not miss out on this opportunity to shine! For more details, please call Gangani on 070 326 6988 or visit: www.slim.lk/slim-digis.