For the company, distribution is not just about moving products—it is about enabling technology adoption across the country.

Vertex HD Distribution has formally launched operations in Sri Lanka, expanding the country’s technology distribution landscape with a portfolio of international brands targeting the fast-growing gaming, storage and computer accessories segments.

The company’s initial portfolio includes globally recognized brands including: Verbatim, Marvo, Microlab, Bestoss and Synomax, spanning computer accessories, gaming peripherals, storage products and multimedia technology.

At the helm is Rizly Irshad, a technology entrepreneur with more than two decades of industry experience and founder of KMIT. Mr Irshad said ,the company aims to strengthen the local technology ecosystem by offering authentic products, competitive pricing and reliable after-sales support. “Sri Lanka’s technology market is evolving rapidly, and customers are looking for trusted brands backed by dependable service, Vertex HD Distribution is designed to meet that demand.”

Chief Operating Officer Farhan Mukthar, who has more than 25 years of experience in operations and business development, said the company is building a nationwide distribution platform to support retailers, resellers and corporate customers.”Our focus is operational efficiency and long-term partnerships,” Mukthar said. “We want to ensure these global brands are available across Sri Lanka with consistent support.”

Demand for gaming peripherals, storage devices and multimedia products has increased as consumers and businesses continue to invest in digital technologies.

With established industry leadership and a targeted brand portfolio, Vertex HD Distribution is positioning itself as a new contender in Sri Lanka’s IT distribution sector.