July, 15, 2022
Sri Lanka’s leading processor and supplier of healthy and nutritious chicken and value-added meat products, Bairaha Farms PLC, recently re-launched its website to bring convenience and ease to its customers, facilitating in meeting the high demand with a seamless online shopping experience.
While the company maintains a steady domestic market share along with its loyal base of households, Institutions, hoteliers and eateries that purchase chicken and value - added products, this move to revamp its website is undoubtedly aimed towards simplifying the browsing and purchasing process for customers to do their poultry shopping online, with ease.
“We were quick to realize and adapt to the country’s current situation, as increasing number of consumers want to make quick purchases using online mediums, we wanted to create a portal that is not just user-friendly, but also compatible with all devises and at the same time being informative and seeks to provide a pleasant experience,” commented Managing Director / Chief Executive Officer Bairaha Farms PLC Yakooth Naleem,.
Customers can now create their own account, add to their online shopping cart and expect delivery within a stipulated time frame to their doorsteps. Customers are at liberty to browse through Bairaha’s premium selection of Uncooked, De-Skinned, Marinated, Cooked and Pre-Cooked value added Chicken products as well as other popular products such as Cheese Nuggets, Munch and Skewers.
“Our brand name is a trusted name spanning over 47 years in providing high quality products to our consumers, and we currently cater to many channels in the domestic market. With the Re-launch we believe that this website portal will drive traffic from overseas and benefit all customers from all walks of life,” added Head of Sales & Marketing Bairaha Farms PLC Kumerini Candappa.
Customers can also avail themselves to insightful content with ease, including exclusive chicken recipes and cooking tips, as well as intellectual discussions and blogs on poultry production and consumption- and anything chicken-related, through the website.
Bairaha Farms PLC, being the pioneer chicken processor in the country for well over four decades, is the household name for quality chicken products in Sri Lanka. The company is committed to develop innovative products for its customers’ convenience, ensuring food safety, whilst enhancing their nutritional value. The mission of the company is to provide superior quality poultry and meat products that nourishes people’s health.
Image Caption : From Left; Ravin Madushanka – Brand Manager, Kumerini Candappa – Head of Sales & Marketing, Mohamed Imtizam Wahid – Executive Director Operation, Yakooth Naleem – Managing Director/Chief Executive Officer, Riyal Yakoob – Executive Director and Naveen De Silva – Head of Human Resources
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