The wave of digital channels and shifting consumer behaviour has impelled marketers to collect and analyse data to thrive. Marketers have unprecedented access to individual transaction-level data and can match that with the customer’s exposure to marketing activities and ads. Hence, businesses should embrace data collection and evolve with technology to become the frontrunners in…
A Unique Investment Opportunity with an Inbuilt Life Cover Consumers can now invest and receive guaranteed returns of 7.5% simple interest rate per annum (guaranteed return at maturity) with INVESTMENT+ from Union Assurance PLC. INVESTMENT+ provides a unique investment opportunity and an inbuilt life cover for the policyholders and their loved ones. With a guaranteed…
On Emirates SkyCargo’s modern and efficient Boeing 777 freighter aircraft capable of transporting around 100 tonnes of cargo per flight, it takes only eight flights to move 247 horses in 131 specially designed horse stalls, 59 grooms to look after the horses, 100 tonnes of special equipment and most importantly 20 tonnes of food and…
Transco Cargo Australia (Pty) Ltd, a leading freight forwarding and logistics service provider in Australia with a newly-launched Sri Lankan office named Transco Cargo (Pvt) Ltd, was congratulated by the Parliament of Victoria, Australia for expanding its operations by opening the Sri Lankan office despite the challenges posed by the COVID-19 pandemic. In the Parliament…
– First PCR Machine presented to Karawanella Base Hospital – SLT-MOBITEL, the National ICT and Telecommunications Service Provider, in demonstrating purposeful leadership to help communities overcome the pandemic, has stepped up efforts to further support the nation by donating several Polymerase Chain Reaction (PCR) testing machines to District Hospitals across the country. The first PCR…
Seylan Bank, the Bank with a Heart has joined hands with PayHere, Sri Lanka’s preferred payment gateway service; to empower Sri Lankan small businesses with online payments. This strategic partnership allows the new merchants to join PayHere with any local bank account. Seylan Bank has long been a pioneer of digital banking in Sri Lanka,…
Construction is progressing steadily on TRI-ZEN, John Keells Properties’ highly anticipated residential development in Colombo 02. The property developer has reported that the project is moving forward in anticipation of completion in 2023. A welcome update for both investors and the industry alike, amidst an extended global health crisis. Structural work is currently ongoing for…
Sri Lanka’s premier automotive solutions provider, Ideal Motors (Pvt) Ltd’s subsidiary Ideal First Choice has broken new ground introducing the Schwing Stetter Self Loading Mixer to the local market recently. Ideal First Choice is the sole representative for the equipment, manufactured and distributed by Schwing Stetter India (Pvt) Ltd, a wholly-owned subsidiary of the acclaimed…
The world’s fastest-growing smartphone brand, realme, will showcase its “Dare to Leap” spirit again when it unveils realme C21Y -one of the largest smartphone displays in its range and the first ‘flagship standard’ three lens camera to be found in a midrange smartphone. Priced LKR 27999.00, realme C21Y is available for purchase at islandwide stores…
The national body for Marketing in Sri Lanka launched ‘SLIM Research Bureau’ (SRB), the research arm of the Sri Lanka Institute of Marketing, with the aim of driving the country towards a knowledge-based and insight driven economy. Officially launched on 7th of July, 2021 virtually via an online platform, SRB is committed towards supporting students,…
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