Ferentino Tyres Expands Global Reach & Delivers Significant Benefits to Local Consumers

January, 9, 2025

Ferentino Tyres proudly announces a major milestone in its journey—achieving exports to 38 global markets. This accomplishment highlights the brand’s internationally recognized, technologically advanced tyre range and significant production growth, which has also garnered the attention of the Sri Lankan government.

Following discussions with Hon. Wasantha Samarasinghe, Minister of Trade, Commerce, Food Security, and Cooperative Development, Ferentino explored ways to provide price reductions to Sri Lankan consumers recovering from the economic downturn. The initiative ensures local consumers benefit from access to a premium international tyre brand renowned for safety, quality, and comfort—all at an affordable price.

As a result, Sri Lankan motorists can now enjoy tyres that meet and exceed global standards at prices lower than comparable international brands. This initiative provides much-needed relief amid challenging economic conditions, delivering exceptional value without compromising on quality. It also ensures consistent pricing nationwide, from Colombo to Kaththankudy, eliminating geographical or dealer-based price variations.

Ferentino’s global success is underpinned by prestigious certifications obtained over the past year, unlocking key markets across North America, Europe, South America, and the Gulf region. These achievements solidify Ferentino’s position as a globally recognized leader in the tyre industry.

This milestone coincides with Ferentino’s third anniversary in January 2025. Since commencing operations at its state-of-the-art manufacturing facility in Horana, Sri Lanka, the company has rapidly evolved from a promising local brand into a global contender, achieving significant success in both domestic and international markets.

Director of Operations Lahiru Lokuwithana stated: “We are delighted to announce Ferentino’s remarkable market expansion, which enables us to bring the benefits of an international brand that meets global standards for safety, comfort, and quality to our local customers—at an affordable price.”

Executive Director Dhammika Lokuwithana added: “This price reduction protects Sri Lankan consumers from misleading promotions and unrealistic discounts offered by brands with questionable quality standards. Instead, it allows them to choose a tyre brand validated by competitive international markets, ensuring comfort, safety, and quality at every step.”

In celebration of its third anniversary, Ferentino introduced an expanded range of tyre sizes, from 12 inches to 19 inches. With plans to resume motor vehicle imports—most vehicles requiring tyre sizes above 15 inches—Sri Lankan consumers will now have access to international-standard tyres at significantly reduced prices.

Ferentino’s journey began with a vision of combining cutting-edge technology with local expertise, culminating in the establishment of its world-class manufacturing facility in Horana. Over the past three years, the company has remained steadfast in its commitment to innovation, fostering local and global partnerships, and contributing to Sri Lanka’s economic growth.
With a strong foundation and a clear vision for the future, Ferentino is set to continue raising the bar in the tyre industry, benefiting stakeholders while strengthening its position as a globally respected brand.

Mr. Dhanushka Maduranga- General Manager Sales

From L – R - Mr. Danushka Sanjeewa - Regional Sales Mgr – PCR, Mr. Akalanka Wijesinghe - Project Sales Mgr, Mr. Sujith Jayasundara - Product Mgr, Mr. Dilruk Suranga - Chief Financial Officer

Part of the Ferentino New Range

 

Image Caption : Mr. Ushantha Jayalath - Chief Operating Officer