Love for Nescafé and Maggi reaffirmed at the SLIM-KANTAR People’s Awards 2023

April, 4, 2023

Nestlé’s household favourites won big at the SLIM-KANTAR People’s Awards 2023 taking home three awards. Nescafé and Maggi were voted People’s Hot Beverage Brand of the Year and joint-winner of People’s Snack Brand of the Year respectively for the second year running, whilst Maggi was also crowned joint-winner of People’s Culinary Condiment Brand of the Year. Organized by the Sri Lanka Institute of Marketing (SLIM) for the 17th consecutive year, the SLIM-KANTAR People’s Awards is widely considered as one of the most prestigious awards ceremonies in the country, rewarding brands and personalities that are closest to the hearts of Sri Lankans.

Loved by Sri Lankans for its distinct aroma and rich taste, Nescafé is made with the goodness of 100% pure coffee beans, to stimulate and recharge its consumers throughout the day. Made in Sri Lanka using the finest ingredients, Maggi has been a much-loved favourite of Sri Lankan households for well over 30 years, with its wide portfolio of products ranging from noodles to coconut milk powder and condiments, helping consumers cook the difference.

Sharing his thoughts, Mr. Bernhard Stefan, Managing Director of Nestlé Lanka said “Winning People's Awards for the second consecutive year is a true testament to our brands’ resonance with Sri Lankan consumers. It is also a validation of the hard work and dedication of the teams behind Nescafé and Maggi in delighting their consumers even amidst challenging circumstances. These recognitions are truly humbling. We will continue to deliver high quality products and to always put our consumers first as we have for over 115 years. Their love, trust and loyalty has been a significant driving force behind our success.”

Driven by its purpose of ‘unlocking the power of food to enhance quality of life for everyone, today and for generations to come’, Nestlé has nourished generations of Sri Lankan families with high quality food and beverages from early childhood to old age. Having started its operations in Sri Lanka in 1906, today, Nestlé has become an integral part of Sri Lankan lives and contributes to the livelihoods of more than 24,000 Sri Lankan dairy and coconut farmers and out growers and provides direct employment to over 800. The company manufactures over 90% of its products sold in Sri Lanka locally at their state-of-the-art factory in Kurunegala, employing strict safety and quality controls.