WOOX Innovations, which drives the Philips brand in sound, home entertainment and related accessories, recently introduced a range of innovative audio products for the Sri Lankan market.

Held in Colombo, the launch unveiled the complete range of Philips Soundbarsincluding the revolutionary Philips Fidelio HTL9100, and the Blu-ray home theatre 5000 and 3000 series. Also on show were the Nitro NX speaker range and the Philips Headphones collection. Celebrating Philips’ renowned spirit of invention, these products strive to improve the entertainment experience through great sound quality, advanced technology and sophisticated design.

Building on its critically acclaimed Fidelio range of audio products, the Philips Fidelio Soundbars HTL9100 is the first of its kind to feature detachable wireless side speakers.  This allows one to leave the surround speakers attached to the main unit when watching TV and listening to music; and when the fully wireless battery-powered speakers are detached,the Soundbar automatically changes from virtual Surround Sound to a 5.1 channel Surround Sound experience. This configuration provides a great experience when watching a movie or playing games. On battery power, the surround speakers can run up to 10 hrs. The entire Soundbar range is Bluetooth enabled, and versatile for wireless music streaming.

Aimed at catering to the varied needs of discerning sound enthusiasts as well as the young and hip, an extensive collection of Philips Headphones was introduced, to suit their demands and lifestyles.

The Philips Fidelio headphone range delivers a truly impressive sound and style experience, where every aspect from the engineering to the carefully chosen materials signify high fidelity sound coupled with refined craftsmanship to give music aficionados a unique listening experience.

Taking inspiration from street-style chic, the ‘CitiScape’ range offers high-quality fashionable headphones to consumers who want a taste of urban adventurewith meaningful innovations that match their lifestyle while delivering clear and natural sound.

The Philips ActionFit range of sports headphones and headsets are ideal workout companions for fitness enthusiasts. Sweat resistant and washable, the headphones are the perfect companion to drive performance, power, endurance and motivation, even after leaving gym. Its lightweight design, natural fit and vibrant colour make it ideal for sports activities.

Collaborating with 5 times World’s Best DJ winner,Armin van Buuren, WOOX Innovations has developed Philips branded audio products for DJs who want to impress their audiences with professional style.The A5Pro DJ Headphones meet the highest standards and demands of DJs and industry professionals. Features such as replaceable cushions, locking cable options and the compact folding design make them sturdy yet comfortable to wear and the perfect choice as “tour” headphones.

The Blu-ray home theatre (5.1 Ch), 5000 series with Crystal Clear Sound ensures outstanding clarity and power for a truly immersive cinematic experience. With simplicity and ease of use at the heart of this design, this latest 5.1 home theatre boasts wireless rear speakers, Smart TV to enjoy online services, multimedia options and Miracast, a feature which allows users to mirror their smart phone to the TV screen. This enables users to engage in phone games on the large screen, share pictures, watch videos including Youtube content.

The NX9 features all the greatest innovations of Phillips NXrange. Recognized as the ultimate sound machine, with bone-shaking 40800W power and NX Bass boost, and are ideal for consumers looking for the biggest and loudest in the industry. The smart and easy-to-use DJ mixing functions can turn anyone into a star DJ. The convenient castors make it easy to transport from one place to another. While 260K LED lights and versatile light effects add to the show, other features including Bluetooth and multiple audio sources: CD, 2x USB, AUX lend to its versatility. This range comprises the single tower speaker NX5 and the dual speaker sets NX7 and NX9.

Speaking at the launch, Matthew Dore, Director Sound and Acoustics, WOOX Innovations explained further on Philips’ innovative approach and groundbreaking products in their illustrious sound journey and the role of their highly skilled panel known as ‘Golden Ears’.

Originally designed as a program to develop the listening skills of Sound Engineers at Philips’ audio innovation labs, the unique Golden Ears training program is now available via an interactive web (www.goldenears.philips.com) experience that is optimized for both desktop and mobile. It is the ideal listening workout for those who are serious about sound and want to sharpen their listening skills, just like professionals.