One year after the launch of Airtel Lanka’s industry-disrupting prepaid packs ‘Freedom’, the company announced a staggering 1.7 million users have switched to Airtel Freedom, as at the end of August 2022.

“We serve around three million customers in Sri Lanka, aided mainly by this unprecedented adoption of our Freedom packs. The overwhelming customer endorsement reaffirms our strategy of bringing simplicity and value through our products.” notes Airtel Lanka Managing Director/CEO Ashish Chandra.

Powered by Airtel’s world-class 5G-ready mobile broadband network, the telco has reimagined the overall offering and experience for customers, with a strong focus on ensuring value for money, and an advanced network experience. These factors undoubtedly resonate with most users, who are either data-heavy or call-heavy users.

Airtel Lanka’s initial innovation in facilitating unlimited, affordable access to the internet through Freedom Packs continued to evolve, with the telco introducing new world-class features to both its prepaid Freedom Packs and postpaid Freedom Plans

Airtel also disrupted the local telco market with the entrance of the Freedom Unlimited Rs.749 package, which is aimed at prepaid users. For a very affordable cost, users can now make unlimited calls to any network, with unlimited access to favourite social media platforms such as Facebook, Messenger, WhatsApp, and stream superior quality videos on YouTube for 30 days in addition to receiving additional 30GB anytime date.

Airtel was also the first telco to introduce unlimited calls for any network for a postpaid customer through Unlimited 1098. Priced at Rs. 1,098, an Airtel user has access to unlimited calls to any network, 40GB anytime data and SMS facilities. Additionally, Airtel is also the only telco to offer data rollover service for postpaid customers, allowing up to 200GB to be carried onto the next month’s billing cycle, saving data and expenses for the end-consumer.

Airtel Lanka has been part of implementing many industry-firsts in Sri Lanka’s telco space, and was also the first to introduce unlimited calls in Sri Lanka, on calls made to the same network. With the launch of Airtel Freedom, the company offers its users the ultimate convenience for all their voice, SMS and data needs, offering even greater savings compared to the competition. With the introduction of Unlimited, Airtel Lanka undoubtedly serves as a clear trendsetter for the country’s telecommunications industry.

• Revolutionizes the telco industry once again by offering unlimited voice calls to postpaid users.
• Only telco to continue to offer ‘Data Rollover’ facility; where unused data can be carried forward to the next month.

After completing its nationwide 4G rollout to provide coverage to all 24 districts of the Island, in yet another industry first, Airtel Lanka is the first telco to introduce unlimited calls to any network for all of its postpaid users. Earlier this year, Airtel was the first to introduce unlimited calls to any network for prepaid users through their Freedom Unlimited packs.

As a part of the telco’s mission to disrupt the Sri Lankan mobile industry by delivering maximum value to customers, the latest iteration of Airtel’s Unlimited Freedom Postpaid Plans is the Unlimited 1098. Priced at Rs. 1,098, this newly crafted Unlimited Plan, allows postpaid users to now be able to enjoy unlimited voice calls to any network, coupled with 40GB 4G anytime data with full HD quality video and social media and SMS facilities to any network to suffice a month’s requirements.

Furthermore, Airtel is also the only telco to continue to offer ‘Data Rollover’ facility to postpaid users, allowing unused data of the month to be carried onto the next month, saving data and expenses for a user. Users can accumulate up to 200GB of data which help them use it for unrestricted HD quality social media, work from home and downloads.

Ideal for individuals, corporates and entrepreneurs alike, Airtel’s Unlimited Plans are designed to deliver maximum value to its users. In addition to providing the highest quality voice call facilities and mobile data services, Airtel’s 1098 package also enables a reduction in monthly telco expenses by at least 50%.

“Airtel’s core mission is to deliver a world class mobile broadband experience to all our users, while driving product innovations that ensure every customer segment has access to a fair deal. Especially at a time of such significant economic hardships, we are seeing a tremendous response from our prepaid users for the unlimited offers, and we are excited to offer the same kind of freedom to our valued postpaid customers,” Airtel Lanka MD/CEO, Ashish Chandra stated.

Airtel Lanka has been part of implementing many industry-firsts in Sri Lanka’s telco space, and was the first to introduce unlimited on-net calling and now the first to introduce unlimited calls for any network in Sri Lanka. With the launch of Airtel Freedom, the company offers its users the ultimate convenience for all their voice, SMS and data needs, offering even greater savings compared to the competition. With the introduction of Unlimited, Airtel Lanka undoubtedly serves as a clear trendsetter for the country’s telecommunications industry.

Airtel’s rollout of groundbreaking value-focused products follows on the telco’s substantial investments into further enhancing its 4G experience. Through the installation of state-of-the-art infrastructure, and it’s recent boosting of its mobile-broadband network to following the sunset of the telco’s 3G services, Airtel Lanka now offers coverage to more than 90% of Sri Lankan telco users island-wide.

Sri Lanka’s youth focused-telco, Airtel Lanka, recently partnered with the College of Technology, Galle (COT, Galle) to support a new generation of tech-experts and entrepreneurs with learning and development in both technical and soft skills.

Through the partnership, Airtel Lanka will be providing 30 students from COT, Galle’s junior and senior batches with access to training and skills development, as well as new computers and equipment. Airtel will also be offering student’s real world experience through the establishment of a 6-12 month paid internship programme for the best and brightest final year students.

“Like many countries across the globe, Sri Lanka is facing a period of deep economic uncertainty. It is exactly these kind of moments in which all corporates must rally together in order optimize productivity, and uncover new opportunities for growth. We believe that the ICT and telco sector have an instrumental role to play in catalyzing this recovery.” Airtel Sri Lanka Managing Director/CEO, Ashish Chandra stated.

Ashish further stated, “To succeed, we need to train young Sri Lankans and equip them with the knowledge and tools they need to excel in these fields. This in turn will give rise to a new paradigm in rapid, decentralized economic development and job creation, across Sri Lanka. Our partnership with the College of Technology, Galle is another significant milestone in this vital journey,”

Leveraging Airtel’s existing relationships with strategic business partners like Huawei, students will also be provided with technical training on data communication, microwave installation and configuration, and BSS Networks. Additionally, COT, Galle’s graduates will also receive soft skills training and mentoring on the professional journey of telco engineers, personal brand building, expectations when entering the corporate world and practical advice on facing interviews, as well as opportunities to visit the Airtel Mobile Switching Centre (MSC) at Maligawatta to get a hands-on experience with core operational aspects of the telco industry.

Photo Caption: Team Airtel lends its support to students and teachers of College of Technology, Galle, with launch of internship programme and donation of computer equipment