SLIM Brand Week 2025, the highly anticipated annual flagship event hosted by the Sri Lanka Institute of Marketing (SLIM), is set to transform Sri Lanka’s marketing landscape once again. Taking place from the 19th to the 21st of February 2025 at Monarch Imperial, Sri Jayawardenepura Kotte, the event promises to deliver groundbreaking insights into modern branding and marketing practices. Featuring a stellar lineup of 28 international and local speakers, SLIM Brand Week 2025 is poised to catalyze innovation, collaboration, and growth in the industry.

Adding to the prestige of the event, HNB PLC joins as the Platinum Sponsor, showcasing its unwavering commitment to empowering Sri Lanka’s marketing fraternity and fostering innovation.

HNB Chief Operating Officer Sanjay Wijemanne, emphasized the critical role of marketing in shaping economic progress. He stated, “At HNB, we recognize that marketing is a powerful driver of economic growth and innovation. SLIM Brand Week provides an invaluable platform for industry leaders to exchange insights, challenge conventional thinking, and elevate strategic discourse. As the Platinum Sponsor, we take immense pride in supporting this initiative, which resonates with our mission to empower Sri Lanka’s business community with the knowledge and opportunities needed to drive sustainable progress.”

Speaking on HNB’s partnership with SLIM Brand Week 2025, HNB Head of Marketing, Upul Adikari, said, “SLIM Brand Week is a unique platform that brings together visionaries, strategists, and practitioners to redefine marketing excellence. As Platinum Sponsor, we are proud to support this initiative, which aligns with our vision of fostering knowledge and innovation within Sri Lanka’s business landscape. We are also excited to extend opportunities for young marketers and professionals to gain actionable insights that can reshape their strategies and thinking.”

Among the international speakers headlining the event are Jordan Belfort, famously known as the “Wolf of Wall Street,” who will share his expertise on sales strategies and leadership, and Neil Patel, the globally renowned digital marketing guru and co-founder of NP Digital. Attendees will also gain invaluable insights from Professor David Aaker, revered as the “Father of Modern Branding,” and Iwan Setiawan, co-author of “Marketing 6.0,” who will place a sharp focus on innovation and market disruption. Professor Varsha Jain will further enrich the dialogue around marketing strategy and creativity.

The program for SLIM Brand Week 2025 has been meticulously curated to address the pressing needs of modern marketers. Across the three days, sessions will explore key areas such as brand inspiration, sales execution, digital marketing, media innovation, and strategic planning. The event will also spotlight local brands that have disrupted their markets, offering participants real-world examples of success and innovation.

Gayan Perera, President of SLIM, remarked: “SLIM Brand Week 2025 represents the pinnacle of marketing innovation and collaboration in Sri Lanka. We are proud to offer a platform that connects local talent with global expertise, driving creativity and progress within the industry. This year’s event will challenge marketers to embrace bold ideas and equip them with the tools to redefine their brands in an ever-evolving marketplace.”

SLIM invites marketers and enthusiasts to be part of this transformative event at the forefront of innovation. Tickets grant access to all three days; however, the session for school students will be exclusive to invited schools only. Participants can reserve their tickets via the SLIM Brand Week official website, www.slimbrandweek.lk.

Image Caption : Left to right: HNB Marketing Head, Upul Adikari; HNB Chief Operating Officer, Sanjay Wijemanne; SLIM Honorary Assistant Secretary, Asanka Perera; SLIM Brand Week 2025 Project Chair, Anuk De Silva; SLIM CEO, Chamil Wickremasinghe.