Taking a proactive step forward to empower & enhance the capabilities of the country’s marketing fraternity, Dialog Axiata PLC, Sri Lanka’s premier connectivity provider partnered with the Sri Lanka Institute of Marketing (SLIM) to launch ‘SLIM Dialog Brand Week’ scheduled to be held from January 11 to 13 at the Water’s Edge Colombo.

The three-day marketing symposium will be a content-rich forum where a diverse pool of international and local speakers with comprehensive insights into the nuances of marketing and branding will congregate and share knowledge to break boundaries in branding through a data and insight-driven approach. Guest speakers will include Rory Sutherland, Vice Chairman of Ogilvy & Mather, Moumita Sarker, Director at Deloitte India, Maria del Pilar, CEO Femtech, MAS Twinery, cricket legend Kumar Sangakkara and many more.

Speaking on the launch, Asanka Perera, Project Chairman of SLIM Brand Week 2023 commented “SLIM Dialog Brand Week will be a key steppingstone for Sri Lankan brands, and we are pleased to partner with Dialog, a brand which has won the hearts of over 17 million Sri Lankans. The symposium has been designed to challenge brands to find viable solutions for tomorrow’s challenges while also enabling the Sri Lankan marketing fraternity with a golden opportunity to network, share experiences and band together to create effective branding approaches in light of the country’s economic crisis. Our speakers will help guide these marketers towards creating sustainable brands of tomorrow”

Pictured L to R: Dimithra Silva, Manager - Events & Sustainability, SLIM, Asanka Perera - Brand Week Project Chairperson, SLIM, Sanath Senanayake - CEO/Executive Director, SLIM, Nuwan Gamage - President, SLIM, Harsha Samaranayake – Vice President, Brand & Media, Dialog Axiata PLC, Kavshali Basnayake - Head of Talent Acquisition and Operations, Dialog Axiata PLC, Ashani Senaratne – General Manager- Marketing, Dialog Axiata PLC, Muhammed Gazzaly – Head of Digital Marketing - Dialog Axiata PLC