Asian Alliance Insurance as a part of their Corporate Responsibility contribution towards the Insurance Industry and all those who have an interest in the field, recently launched an information platform for industry professionals, a portal linked to the company website titled ‘Asian Alliance Digital Academy’. The new portal ‘Asian Alliance Digital Academy’ is a start, and moving forward will contain articles relating to Insurance case studies from various industry professionals with a view towards providing those studying the subject with detailed insights. Related aspects such as career guidance and essentials to succeed as an Insurance professional will be subsequently incorporated, including a “blog” that will take questions and provide a forum for topical insurance matters.

Speaking at the event, Mr. Sanjiv Keerthiratne – the President of Sri Lanka Insurance Institute commented, “I congratulate Asian Alliance Insurance for being the pioneer in the industry to introduce such a valuable concept. Considering the fast-spaced life style many of us live in, it is difficult for many to attend an institute or an academy to pursue their studies. With the evolving trend of digitalizing education, today we commend Asian Alliance for adding value to the insurance industry and working towards sustaining a well informed and skilled set of professionals to service the growing insurance customer base of Sri Lanka.”

Commenting on the launch of the Digital Academy, Mr. Ramal Jasinghe, Director/ Chief Executive Officer of Asian Alliance General Insurance Ltd said, “At Asian Alliance it is our mission to provide quality products and services through quality people and processes. In this context, we invest on educating and creating opportunities to enhance the knowledge of our employees as well as prospective candidates who wish to pursue a career in the insurance industry. The portal which is designed for self-learning, will contain, articles, interviews, case studies and lectures from well experienced professionals who have been in the insurance field for decades.”

Asian Alliance Life business that is currently ranked 5th in the market provides its customers with a level of service and attention that is unmatched in the industry where the focus remains undivided and is always aimed at providing the best protection plans that are perfectly customized to meet specific requirements of a diverse clientele. The General Insurance Business is coming back strongly with novel concepts and innovation that is completely oriented towards customer convenience, with the new DRIVE THRU concept and 365 DAY INSURANCE that will primarily target Motor Customers. The Health business of the Company has also improved tremendously and is currently ranked No;4 in the industry.

Asian Alliance Insurance PLC is held by Softlogic Capital PLC and is part of the Softlogic Group, which is recognized as one of Sri Lanka’s most diversified and fastest-growing conglomerates, with interests in Healthcare, Retail, ICT, Leisure, Automobiles and Financial Services. Significant stakeholders in the company also include FMO and DEG that are rated ‘AAA’ Development Financial Institutions from the Netherlands and Germany respectively.

Photo caption: From left 01st row: Ms. Gayanie Dayarathne – Executive Marketing Communications, Mr. Nandana Premachandra – Head of General Insurance Retail Sales, Mr. Pranama Perera – DGM General Operations, Mr. Ramal Jasinghe- Director/CEO Asian Alliance General Insurance Ltd , Mr. Sanjiv Keerthiratne – President Sri Lanka Insurance Insitute, Mr. Udeni Kiridena – CEO Sri Lanka Insurance Institute, Mr. Chula Hettiarachchi – COO Life , Mr. Annesly Arsakulasuriya – DGM General Insurance Sales & Distribution, Mrs. Jeewani Dharmawansha – Asst. Brand Manageress and 02nd row: Mr. Lasitha Wimalaratne - AGM Life Operations, Mr.Nuwan Widyapathige – Sr. Manager Marketing, Mr. Surangajith De Soyza – Manger Life Underwriting, Mr. Charitha Botheju- Manager Life Claims, Mr. Amila Jayasena - Sr. Manager Non Motor Insurance