AIA Insurance Lanka Limited is proud to partner with the Sri Lanka Insurance Brokers' Association (SLIBA) on BeyondRisk 5K, a landmark wellness initiative designed to unite the insurance industry around wellness and industry collaboration. The event will bring together insurance brokers, insurance companies, reinsurance companies, regulators, corporate partners, sponsors, and fitness enthusiasts. As an organisation committed to helping people live healthier, longer and better, this partnership is an extension of AIA’s purpose-led approach to encouraging healthier lifestyles both within and beyond the communities it serves.

The event will feature a range of engaging activities including the 5K run, a fitness session, lucky draw prizes, interactive games, photo opportunities and entertainment. Participants can look forward to exciting rewards, including smart watches for the top three finishers, finisher medals for the first 25 participants to cross the finish line, and e-certificates for all participants. The event also provides a valuable platform for networking, enabling attendees to engage with professionals from across the insurance industry.

Speaking on the initiative, Ainsley Alles, President of the Sri Lanka Insurance Brokers' Association (SLIBA), said: “SLIBA BeyondRisk 5K is a celebration of unity, wellness, and collaboration within Sri Lanka's insurance industry. We invite all industry stakeholders to come together beyond business, strengthen relationships, and demonstrate our collective commitment to building a healthier and more connected insurance community.”

Commenting on AIA's role in it as the Main Sponsor, Sasith Bambaradeniya, Chief Marketing Officer of AIA Insurance Lanka Limited, said: "Good health is the foundation for a better life. SLIBA BeyondRisk 5K wellness initiative aligns perfectly with AIA’s purpose of helping people live Healthier, Longer, Better Lives. We are delighted to support an initiative that brings together the insurance industry in a shared commitment to health and wellness."

AIA together with SLIBA warmly invites all insurance industry stakeholders to join the SLIBA BeyondRisk 5k, a memorable morning of fitness that demonstrates how collaboration beyond business can create healthier communities.