Bairaha takes the initiative to export chicken

March, 7, 2020

Bairaha Farms has already been exporting more than Rs. 15.0 Mn worth of quality frozen broiler chicken per month for the past few months and it is planning to generate a minimum of US$ 1.0Mn earnings in exports in the current year.

Bairaha is also looking forward to the support from the government, specially to seek the approval of the agencies of the governments in countries to which we could export, so that Bairaha Farms along with the industry would be able to generate a substantial amount in export earnings which would help to support the local poultry industry as well as the maize production.

Presently, poultry industry is struggling with excess production. As there is a huge export potential in the world market for chicken due to the African Swine Flu, which has severely affected the production of swine meatand,which has in turn created a vacuum in the world market for protein. Chicken meat is in an advantageous and strong position to fulfil the shortage created in the world marketby the lack of availability of swine meat,at least for the next 5 to 10 years.

Last year Bairaha’s joint-venture feed mill, Fortune Agro Industries (Pvt) Ltd., supported more than 1000 farmer families by purchasing their corn (maize) to produce feed for poultry.

Bairaha’s quality standards have enabled it to secure export markets as well as to satisfy the needs of other both local and multinational reputable institutions in Sri Lanka.

Photo caption: Frozen broiler chicken being packed for export