FriMi, the fully-fledged digital banking experience powered by Nations Trust Bank, teamed up with its strategic partner Samsung to reward their loyal users through an exclusive promotion. The exciting giveaway of 2 Samsung Galaxy Watch4 devices was recently awarded to a lucky FriMian, Kanagarathnam Sanjeevan to enjoy with his loved one.

The competition was open for all FriMians who had made 5 FriMi transactions including bill payments, debit card transactions, LANKAQR payments, Fund transfers, and Credit Card payments, among others during the month of February.

FriMi inked a strategic partnership with Samsung Sri Lanka early last year (2021) to facilitate the payments of the loyal Samsung retailer network, ensuring they receive incentive payments conveniently and in real-time, among other benefits. The partnership included a co-branded FriMi-Samsung platinum debit MasterCard, offered to the retailers. The exclusive device partnership for this promotion builds on the close relationship the brands enjoy, uplifting the consumer experience.

Randil Boteju, Senior Vice President - Digital Banking and Acquisitions at Nations Trust Bank commented on the competition, “FriMi is a brand synonymous with the upwardly mobile generation, and our strategic partnership with Samsung has enabled us to create value to our customers.  Ever since we came together to facilitate payments for Samsung retail partners, our relationship has gotten stronger, and we look forward to working with Samsung to provide our users the best innovative solutions. My congratulations to the FriMian who won the Galaxy Watch4 devices, and I would like to thank all FriMians who took part in this competition, and to invite them to continue patronizing FriMi, Sri Lanka’s best digital banking and lifestyle experience”.

“Samsung treasures the relationship we have built over the year with FriMi and are honoured to partner with them to reward loyal users. One of Samsung’s core values is co-prosperity, and we are glad to be able to closely support the growth of our partners and enable them to reward their own clients. Our partnership has delivered rich dividends over the past year, and we are intent on continuing our fruitful relationship into the future.” Stated Kevin SungSu YOU, Managing Director, Samsung Sri Lanka.

FriMi the fully-fledged digital banking experience powered by Nations Trust Bank consists of ground-breaking products and services that are designed and developed to delight customers thus providing novel experiences. FriMi was awarded Online Brand of the Year – Bronze at the SLIM Brand Excellence Awards 2021 and was named one of the Top 10 E-Commerce brands of Sri Lanka as showcased by the LMD Brands Annual Report 2020. It was also ranked amongst the Top 30 Best Digital Financial Services Providers in the Asia Pacific, Middle East, and Africa as one of the Best Digital Banks & Financial Institutions by The Asian Banker. FriMi is available on Android, iOS and Harmony OS and anyone in Sri Lanka above the age of 18 years can get on board FriMi by downloading the app. FriMi is powered by Nations Trust Bank PLC which is among the top 15 business establishments in Sri Lanka as ranked by Business Today and is strongly focused on digital empowerment through cutting-edge digital banking technologies.