Sri Lanka’s PickMe mulls entering into tailor made Financial Services

December, 19, 2018

Sri Lanka’s taxi-ride hailing service PickMe that started with an app few years ago, is looking at opportunities to going into financial services in the medium term after extending its existing taxi service into food delivery and logistics.

“We’ve got two million downloads of our PickMe app as of now and doing about two million rides a month. We can communicate with our customers any second of the day” PickMe chairman Ajit Gunawardene, who hails from a entrepreneurship family apart from earlier being served as a Director of Sri Lanka’s leading conglomerate John Keells Holdings said. Gunawardene foresees exponential growth with the next expansion being food delivery and trucking with financial services more in the medium term. He said that PickMe will extend its business into food delivery and trucking, offering to transport heavy goods on demand for individuals and businesses, particularly small businesses.

According to him PickMe intends offering customised and tailor made services to customers.

“It can be whole range of services – from vehicle repair to insurance, customised and priced to the individual, as opposed to one-price-fits-all,” Gunawardene said addressing a forum held by the Asia Securities brokerage where its new study on the logistics sector was presented.

“We can analyse and price the risk. We can have daily fluctuating rates depending on where you are going. Financial services like lending can be customised, tailor made with credit evaluation done on the spot” he told the audience adding PickMe’s core business will remain ride hailing whilst there’s a lot more growth they believe they can achieve. He further added that PickMe intends to make use of data analytics to offer more services to customers.