Ceylon Tobacco Company PLC (CTC) held its annual Pinnacle Awards ceremony recently, to celebrate the achievements of the Company’s top performers. Held as a virtual event for the second year, the CTC Pinnacle Awards is an internal awards platform that recognises the efforts of employees that go above and beyond to deliver outstanding results for the Company each year. This year, a total of seven employees were recognized in the Trade Marketing category.

The most coveted flagship award for ‘Trade Marketing Executive of the Year 2021’ went to Route-to-Market Executive, Vishan Weerasinghe, while the title of 1^st and 2^nd Runner Up went to Trade Marketing Executives, Dinushada Sri Kahawita and Buddima Wickramarathne respectively.

In addition to the flagship award, four other awards were presented to employees who demonstrated exceptional excellence during the year 2021. This included Trade Marketing Executives, Srihari Illamanathan and Lasitha Dharmadasa who each took home awards for ‘Emerging Trade Marketing Executive of the Year 2021’, while Channel Manager MT/HoReCa, Tania Pathirage received the award for ‘Most Outstanding Assistant Manager of the Year 2021’ and Modern Trade and HoReCa Executive, Ramaala Wijesekara took home the award for ’Best Executive of the Year in Brands, Strategic Planning & Insights, Business Development 2021’.

The CTC Pinnacle Awards sets the precedent that passion, ambition, and dedication lead to excellence. Through initiatives such as the Pinnacle Awards, CTC empowers its employees to boldly take on challenges, while being agile and responsible in delivering with integrity. The Company believes that its people are its greatest strength, and remain committed to enhancing their skills and capabilities by significantly investing in their training and development.  

With a history spanning 116 years, CTC is one of the most valuable companies listed on the Colombo Stock Exchange. The Company will continue to consolidate its position at the top and drive further growth for all stakeholders as part of its journey in Sri Lanka.

Image Caption - The Pinnacle Awards recipients from left: Vishan Weerasinghe - Trade Marketing Executive of the year, Dinushadha Sri Kahawita - 1st Runner Up of Trade Marketing Executive of the year, Buddima Wickramarathne - 2nd Runner Up of Trade Marketing Executive of the year, Tania Pathirage - Most Outstanding Assistant Manager for Marketing of the year, Ramaala Wijesekera - Best Executive of the Year in Brands, SP&I, BD, Srihari Illamanathan - Emerging Trade Marketing Executive of the year and Lasitha Dharmadasa - Emerging Trade Marketing Executive of the year.