March, 14, 2018
Diesel & Motor Engineering PLC (DIMO), together with Mahindra Group of India introduced the latest Swaraj Tractor range to Sri Lanka recently with the unveiling of two of their latest models.
Swaraj Tractors are part of the Mahindra Group's Farm Equipment Division, which will be offered through DIMO Agri-Machinery division that brings the latest state-of-the-art technology to Sri Lanka in the field of agriculture and offers a range of services and DIMO-certified implements and genuine spare parts.
With a network of 875 dealers across India, Swaraj Tractors have a rich history of over 40 years. Over time, the brand has become synonymous with trust, power and reliability, having sold over 1 million tractors in India and neighbouring countries. Swaraj tractors promise to boost productivity with highest engine CC and lowest rated RPM in its category. Their easy-to-use technology ensure lowest maintenance costs and enable farmers to fix most repairs by themselves while their tough and rugged built makes them the best fit for any work on any land and terrain.
In addition to agriculture, Swaraj tractors can be used for other purposes such as haulage and construction sites. DIMO’s renowned after-sales service and access to spare parts around the country ensures that customers can look after their Swaraj tractors with ease. All of this is made available at the most competitive price.
Sanjay Jadhav, Vice President, Head of International Operations - AFS (South Asia), Mahindra & Mahindra Ltd., said, “Most engineers working at Swaraj come from a farming background which ensures that unique insights are incorporated in the development process. With the launch of the brand in Sri Lanka, we aim to offer farmers complete - peace of mind, with the most value based offering of product, price and performance.”
Expressing his views at the launch, Ranjith Pandithage - Chairman and Managing Director of DIMO stated, “DIMO has always been on the forefront when it comes to introducing world-class solutions to Sri Lanka. We are proud to launch the latest range of Swaraj Tractors in Sri Lanka, a brand that has made a positive difference in the lives of thousands of farmers in India and her neighbours. We are focused on supporting the agriculture industry of our country and are confident that these new tractors will help to increase productivity and efficiency, and also reduce costs for local farmers.”
Two models of Swaraj tractors were unveiled at the launch ceremony – the 855FE and the 744FE. The SW 855 FE is a 50-55hp category tractor with a 3-cylinder water-cooled engine. An iconic tractor designed to deliver pure power of 3308 CC, and deliver maximum output in tough field operations and hard soil operations, it comes equipped with a host of features like direction control valve, multi speed forward and reverse PTO, 1500 kg lift capacity, power steering, dual clutch etc.
The Swaraj 744 FE is a 45-50 hp category tractor which provides real value for money to its owners. It is fitted with a powerful and fuel efficient 3-cylinder water-cooled engine, with 3136 CC power. It comes with a multi speed forward and reverse PTO which makes it highly fuel efficient on PTO driven applications.