MillenniumIT, SLIM, Oracle and EZY help drive Customer Experience Management in Sri Lanka

November, 25, 2014

MillenniumIT, a leading technology solutions provider and a part of London Stock Exchange Group (LSEG), recently joined up with the Sri Lanka Institute of Marketing (SLIM), Oracle and Ezy Infotech Private Ltd to roll out the first program in a series of sessions which aim to introduce new approaches to Customer Experience Management in Sri Lanka. This introductory session focused on the current challenges faced by the marketing community with regard to customer experience management, and how proper alignment with IT solutions can help overcome these challenges. The event was patronised by Chief Executives, Chief Marketing Officers and other members of senior management from leading organisations across industries such as banking, telecommunications, media, FMCG and education. The event was held at 8 degrees, Cinnamon Lakeside.

The night included several informative presentations by industry experts. Eminent marketer Dr Rohantha Athukorala conducted an enthralling session on ‘working in a political economy in challenging times’. This session was followed by Mr Atul Tuli, APAC Senior Sales Director - Sales, Social & Marketing Cloud Solutions, who delivered an equally insightful presentation on ‘Modern customer experience’. The evening touched on topics ranging from the extent to which the technological landscape has influenced human behaviour, the importance of capturing and analysing data in order to derive true value and the emergence of Near Field Communication technology and its practical applications. Chandita Samaranayeke, Sales Director – Application Business,  Oracle Sri Lanka and Maldives  also made mention of Oracle’s Global commitment to enhance applications centred around  Oracle’s Customer Experience Management. Oracle Customer Experience (CX) is a complete set of best-in-class, integrated, cloud-enabled solutions that encompass the entire customer journey. Throughout the customer lifecycle, across all channels and devices, Oracle helps organizations break down organizational barriers so companies can connect engagements, build advocacy, and grow revenue.

Sanath Senanayake, CEO and Executive Director of SLIM said “SLIM has long been heralded as a leading Marketing body in Sri Lanka, responsible for introducing many of the cutting edge tools and techniques practiced by marketers in Sri Lanka today. We have seen MillenniumIT as one of the leading technology providers in Sri Lanka, therefore it was only natural that we jointly explore the evolving paradigm of customer experience management, and the innovative new tools available to assist marketers master this art.”

Faiq Faaiz, Executive vice president of MillenniumIT said “MillenniumIT has been a pioneering Customer Experience and CRM solution provider in Sri Lanka.  We have been consistently committed to developing innovative and cutting edge tools to cater to this segment. We are delighted that SLIM has recognised the importance of Customer Experience Management in today’s business environment, and are firmly committed to assist them impart this knowledge to the marketing community.”

Amal Dias, Head of Enterprise, Ezy InfoTech (Pvt) Ltd said “In a highly competitive environment, organisations strive to provide better service to their customers. This can be only achieved with a clear view of the customer’s profile, which includes behavioural patterns. Many tools in analytics, process automation and business intelligence have surfaced as a result.

EZY INFOTECH is the Value Added Distributor for Oracle in 15 emerging markets, and were honoured to partner with SLIM and MillenniumIT to deliver this key message on customer experience to a wide range of marketing professionals from various industries.”

MillenniumIT is a Platinum level member of the Oracle Partner Network (OPN). Oracle recently recognised MillenniumIT’s experience in Oracle solutions by bestowing upon them the titles of “Systems Integrator (SI) Partner of the Year” and “Specialised Partner of the Year for Applications” for the ASEAN region.

About MillenniumIT: MillenniumIT is a leading innovative trading technology business. Powering over 40 financial organizations and exchanges around the world, MillenniumIT’s clients include London Stock Exchange, Borsa Italiana, Turquoise, London Metal Exchange, Tullett Prebon, Johannesburg Stock Exchange, Singapore Exchange and HKEx.

MillenniumIT’s Systems Integration Business provides a host of specialised, scalable solutions ranging from Core Infrastructure, Information Security, Business Collaboration, Near-Field Communications, Business Productivity, Managed Solutions and Customer Relationship Management.

MillenniumIT's suite of capital market products include; Millennium Exchange™, an ultra-low latency, highly scalable trading platform; Millennium SOR™, a smart order router; Millennium MarketData™, an ultra-fast and efficient data for financial markets; Millennium Surveillance™, a market surveillance and regulatory compliance system; and Millennium PostTrade™, providing integrated clearing, settlement and depository functions.

Founded in 1996 and headquartered in Colombo, Sri Lanka, MillenniumIT is fully owned by the international diversified exchange business, London Stock Exchange Group.

About London Stock Exchange Group: London Stock Exchange Group (LSE.L) is a diversified international exchange Group that sits at the heart of the world's financial community. The Group can trace its history back to 1801.

The Group operates a broad range of international equity, bond and derivatives markets, including London Stock Exchange; Borsa Italiana; MTS, Europe's leading fixed income market; and the pan-European equities platform, Turquoise. Through its markets, the Group offers international business, and investors, unrivalled access to Europe's capital markets.

Post trade and risk management services are a significant and growing part of the Group’s business operations. LSEG operates CC&G, the Rome headquartered CCP and Monte Titoli, the significant European settlement business, selected as a first wave T2S participant. The Group is also a majority owner of leading multi-asset global CCP, LCH.Clearnet.

The Group offers its customers an extensive range of real-time and reference data products, including Sedol, UnaVista, Proquote and RNS. FTSE calculates thousands of unique indices that measure and benchmark markets and asset classes in more than 80 countries around the world.

London Stock Exchange Group is also a leading developer of high performance trading platforms and capital markets software. In addition to the Group’s own markets, over 40 other organisations and exchanges around the world use the Group’s MillenniumIT trading, surveillance and post trade technology.