June, 13, 2019
Munchee ,the flagship brand of CBL and the market leader in Sri lanka’s biscuits industry has come forward to support Mihintala Aloka Pooja and many other religious activities during the forthcoming Poson season as a part of its CSR initiatives.
As many Sri Lankans consider Poson Poya as an important religious, cultural and social event Munchee would like to join hands with everybody in all endeavors to follow and promote the very meaningful doctrine preached by Arahat Mihindu at the Mihintala or Missaka Pawuva.
As such In conjunction with the Poson Festival , Munchee extends its support to many activities including a Bhakthi Gee competition among Dham schools in Anuradhapura ,Maddyama Nuwaragam Platha in association with the Shasanarakshaka Balamandalaya and the Divisional Secretary’s Office . Groups from round 100 Dham schools are expected to take part in the competition which is being organized for the second time . The winners of the competition will present their performances on 17th June 2019 near the Sandahiruseya , Anradhapura from 6.00 pm
Arrangements have been also made to serve pilgrims coming to Mihintala on 15 ,16 and 17 June with delicious Munchee biscuits . As a measure of support for the environment protection , Munchee will also distribute environment friendly bags to devotees flocking to Mihintala during this season
In addition, Munchee will donate “ Pin Poth “ to all devotees observe sil at the Mihintala on the Poson Poya Day . “ Pin Potha” is a book used by Buddhists to write all meritorious work done by them . This book has been printed under the Munchee sponsorship with the intention of distributing among Buddhist devotees and daham school children .
Munchee as a truly Sri Lankan brand has been in the forefront of Corporate Social Responsibility under many areas including education ,arts and culture , sports ,disaster relief and community development