In a competitive business world where organizations have to manage clients, customers and their employees, any technological advantage is considered a good thing. Organizations yearn for business platforms that deliver flexibility and the agility to grow, to streamline and connect and to prepare for the future. One of the most popular business platforms in use today is Microsoft’s Dynamics NAV, which is an easy-to-use global business solution that has the power to support business requirements.

Bringing Microsoft Dynamics business solutions to organizations in Sri Lanka is Softserve (Private) Ltd, a company recognized as Microsoft’s Best Dynamics Partner for 2014. With the ability to deliver real-time context across all channels and manage customer journeys, Microsoft Dynamics customers can now benefit from a customer engagement solution designed to foster stronger and more profitable customer relationships.

Mahesh Jayawardena, Managing Director Softserve Ltd explained, “Microsoft Dynamics delivers an integrated solution that transforms the way in which businesses manage relationships with their customers because customer engagement is the front-line of business.”

According to Jayawardena, it is midmarket and enterprise organizations that benefit most by Microsoft’s Dynamics leaving room for easy system integration with company growth. “This solution will work across marketing, sales, service and ecommerce and will allow organizations to successfully build and sustain long-term, customer relationships at scale, building true customer engagement that leads to increased loyalty and advocacy.”

Anthony Gomez, Director Business Solutions at Softserve said, “Microsoft Dynamics is ideal for small and midsized businesses and offers a single business platform with total integration of finance, trade, manufacturing and service management capabilities needed to meet its customer demands.”

He added that the solution is easy to use, allows businesses to follow best practices, easily integrates with all other existing Microsoft systems, fast implementation and offers business insights.

Softserve (Pvt) Ltd, was recognized as the Best Dynamics Partner 2014 by Microsoft Sri Lanka for excelling in promoting Microsoft technologies and services to customers in the private and public sectors.