Zigzag, the iconic online clothing brand loved by discerning fashion enthusiasts in Sri Lanka for its effortlessly cool & chic approach to style is set to open its first exclusive store in Colombo. Inclined towards relaxed casual wear, season after season Zigzag introduces an array of trendy and fashionable silhouettes from mini dresses to maxis this season which agrees well with Sri Lanka’s youthful fashion demographic.

The store was opened on the 9th of December 2017   at No. 22 Bagatalle Road, Colombo 3 and stands as a landmark in concept store design. The store opening was also marked with several special offers, promotions and giveaways accessible via the Zigzag.lk website and its Facebook and Instagram. Aside from the clothes, shoppers will be drawn to the unique and creative ambiance of the store which will be in accordance with the brand’s evocative personality. The store will be stocked with a tasteful collection that features casual and evening wear for the urban Sri Lankan woman, highlighting embroidered garments and heavy weaved fabrics, along with lace, chiffon and printed viscose on mini dresses, maxis, skirts, tops and more.

Dinindu Nawarathna CEO Zigzag said, “Zigzag remains at the front of the fashion pack with a winning formula based on its ability to deliver the strongest online-led fashion in the market. The brand represents the quality, craftsmanship and design innovation that defines fashion today. We are delighted to open the very first Zigzag Store in Colombo, as we believe that the market will play a critical role in our overall growth story.”

Zigzag is the perfect vehicle for self-expression because it reflects a very young and modern way of life with youth inspired trends and a unique style that combines a contemporary wardrobe with inimitable pieces that are unique to the brand. It is also noteworthy that Zigzag has gone to great lengths to simplify the process of online shopping for its customers, which includes offering up a number of payment options entailing Credit Cards, bank transfers and Cash on Delivery (COD) amongst others with items ordered online being delivered free of charge. Team Zigzag is excited to provide even more options for fashion-holics out there! Ready? Set? Shop!

Dinindu Nawarathna CEO Zigzag, speaking at the event.